Central to our perceptions of hazards are our social and political identities – the way we belong to certain groups and the values and beliefs ascribed to being a member of those groups. My research has found that two identities in particular influence climate change beliefs – Latinos (ethnic minority identity) and Millennials (generational identity). My studies have found the overlapping identities of Latino Millennials is associated with high levels of climate change concern in a way not evident for other policy issues – the economy, education, gun control, and terrorism.
Rouse, Stella M., and Ashley D. Ross. The politics of millennials: Political beliefs and policy preferences of America’s most diverse generation. University of Michigan Press, 2018.
Ross, Ashley D., Stella M. Rouse, and William Mobley. “Polarization of climate change beliefs: the role of the millennial generation identity.” Social Science Quarterly 100.7 (2019): 2625-2640.
Ross, Ashley D., and Stella M. Rouse. “(Young) Generations as Social Identities: The Role of Latino* Millennial/Generation Z in Shaping Attitudes About Climate Change.” Political Behavior (2020): 1-20.